Hi everyone, Bryan here….

A24 does film right. Their up coming film ‘Menashe‘ looks so heart-warmingly good that I might have to see this film three times on opening night. This is a Yiddish-language film mostly and is set in the Hasidic neighborhood of New York that follows a man who recently lost his wife and looks to raise his son alone. There’s even a scene where a ton of Gefilte fish falls off a truck. I laughed out loud. Enjoy the trailer.

Official Synopsis: Set within the New York Hasidic community in Borough Park, Brooklyn, Menashe follows a kind but hapless grocery store clerk trying to maintain custody of his son Rieven after his wife, Lea, passes away. Since they live in a tradition-bound culture that requires a mother present in every home, Rieven is supposed to be adopted by the boy’s strict, married uncle, but Menashe’s Rabbi decides to grant him one week to spend with Rieven prior to Lea’s memorial. Their time together creates an emotional moment of father/son bonding as well as offers Menashe a final chance to prove to his skeptical community that he can be a capable parent.

Shot in secret entirely within the Hasidic community depicted in the film, and one of the only movies to be performed in Yiddish in nearly 70 years, Menashe is a warm, life affirming look at the universal bonds between father and son that also sheds unusual light on a notoriously private community. Based largely on the real life of its Hasidic star Menashe Lustig, the film is a strikingly authentic and deeply moving portrait of family, love, connection, and community.

A24’s first foray into foreign language cinema opens July 28 in NY/LA and will expand beginning August 4.